Technology Guides

Search Engine Optimization Guides

There are numerous summaries of SEO best practices available but for understanding the nuance, algorithms, and reasons many of these are lacking. Google themselves provides a best practice guide but does not explain the why or the nuance behind the best practices. The best practices are full stack SEO that combines: What the site says about itself, (or on-site SEO); What the web says about the site, (or off-site SEO); How the users interact with the content; And, includes technical SEO, (sitemaps, robots.txt, canonicalization, etc).

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